Marketing and Distribution

Author(s) Kimberly A. Zeuli, Robert Cropp For 75 years, Cooperatives: Principles and Practices in the 21st Century has served as a reference manu...

Author(s) Kristin Krokowski, Terry Gaouette Covers marketing terms, the four primary marketing strategies, how to develop and implement a marketin...

Author(s) Damon Smith During years when profit margins are low, knowing the right steps to take to produce grain can be challenging. This fact she...

Author(s) Scott A. Sanford, John Hendrickson Using proper storage methods, crops harvested in the fall can be stored in bins or bulk piles for 2-1...

Author(s) Scott A. Sanford, John Hendrickson Using proper storage methods, crops harvested in the fall can be stored in bins or bulk piles for 2-1...

Author(s) Craig Borowiak, Richardson Dilworth, Anne Reynolds Visit the many cooperatives of Philadelphia and Madison in this spiral-bound compendi...

Author(s) Jody Padgham Many of us who sell at farmers markets are often asked, "Is your (lamb, corn, cheese, chicken, melon, etc.) organic?" Consu...

Author(s) Bill Wright Community supported agriculture (CSA) refers to a partnership between a farmer and a community of supporters. At the beginni...

Author(s) Jody Padgham Direct delivery marketing allows a producer access to customers without the challenges of negotiating sales space in a reta...

Author(s) Jody Padgham Farmers who sell their products by direct marketing need to take the time to reflect on successes and failures in the busin...

Author(s) Bill Wright Institutions such as schools, hospitals, and nursing homes can offer new and profitable markets to farmers who can respond t...

Author(s) Bill Wright For farmers, there are several advantages to selling directly to restaurants. First, restaurants provide a steady market thr...

Author(s) Jody Padgham Farmers increase their risk and exposure to lawsuits by marketing their products directly to consumers.The public has becom...

Author(s) Jody Padgham (2 pages) View publication

Author(s) Rose Skora Both farm stands and pick-your-own operations are a great way to connect with customers and make your products available to y...

Author(s) Bill Wright Farm marketing, while challenging, is an exciting and rewarding business. The direct marketing arena is experiencing vigorou...

Author(s) Bill Wright Marketing research helps identify and define marketing opportunities and problems, allows you to evaluate your marketing eff...

Author(s) Jody Padgham When taking on the role of a direct marketer of your own products,you are also stepping into the position of customer servi...

Author(s) Bill Wright While stories about contaminated food make headlines from time to time, as a direct marketer you are in an excellent positio...

Author(s) Rose Skora The $11.8 billion that tourists spend in Wisconsin and the $16.8 billion that agriculture contributes to the state economy co...

Author(s) Rose Skora Laws that govern the employment of farm workers in Wisconsin can be complex and confusing. Determining the appropriate agency...

Author(s) Rose Skora The good news for anyone new to direct marketing is that there are a wide variety of marketing options available for farm pro...

Author(s) Rose Skora Whether you are currently a meat producer or thinking of starting a livestock business and selling directly to consumers, the...

Author(s) Bill Wright Before producing a crop, growers need to know its market potential. Developing a marketing plan for each individual crop wil...